19-NOT FOUND
PROJECT BACKGROUND
Inspired by COVID-19, “19-NOT FOUND” is a middle-priced unisex clothing brand, aiming to convey a positive and hygiene safety message to the generation Z target group. The fashion brand promotes fashion collections with a positive, joyful, and optimistic image.
PROJECT CONCEPT
Inspired by the COVID-19 virus, the “19-NOT FOUND” collection showcases fashion outfits with colorful graphic patterns and innovative garment details to project a futuristic look of the universe.
